Andre Bell

Andre strives to help marketers discover the near-immediate impact of honest ethical marketing practices. He has advised hundreds of business owners on how to keep their dignity as they implement direct response marketing methods that work. Andre is one of only a handful of remaining professionals who can boast having become an online marketer a decade before the World Wide Web came into existence. And as a serial entrepreneur Andre launched his first direct mail business around the age of 12-years old. He has been building and advising ever since.

Setting up a small business website

It seems when I’m approached offline by business owners there is one topic I’m cornered and asked about more than any other…it’s how to setup a small business website. If […]

What is Google Adwords?

What is Google Adwords? How can a small business best manage Adwords in-house or through an agency? These questions and more are answered in this post.

Consulting Manifesto

This post is a follow up to my previous post titled How To Identify A Consulting Leech. After writing that ‘rant’ these four points began eating at me [pun not […]

How To Identify A Consulting Leech

leech 1. any bloodsucking or carnivorous aquatic or terrestrial worm of the class Hirudinea, certain freshwater species of which were formerly much used in medicine for bloodletting. 2. a person […]

How to create powerful guarantees

When it comes to guarantees in copy there are three choices I’ve noticed. Option 1, no guarantee. Option 2, a vague or boring ‘copycat’ guarantee. Option 3, a compelling winning […]